Women Behind the Wheel [VIRTUAL EVENT]

Women in Trucking Careers have Doubled – What Now?

Women are entering the trucking industry in droves. In fact, female representation in the driver workforce has nearly doubled, raising from 7.9% to 14% in just four years, according to Women In Trucking (WIT).

The shifting workforce demographic represents a significant opportunity for trucking companies, who continue to source talent from diverse communities to alleviate the pains of the ongoing driver shortage. However, it also calls attention to the systematic issues within the industry that serve as a barrier to success for many current and future female drivers. Issues which present themselves as early on as CDL School training, all the way to employment.

Join TransForce, UPS and Kellylynn McLaughlin, OTR driver at Clean Harbors and Women of Trucking Advisory Board Member at FMCSA, in a discussion about these barriers, what companies can do to lift them and succeed with recruitment and retention.

The Agenda:

• Welcome and Introduction
• Identifying and addressing the barriers of female drivers
  Danielle Bansch, CTP | National Account Manager at TransForce
• The Driver Experience
  Kellylynn McLaughin, OTR Driver at Clean Harbors | Women of Trucking Advisory Board Member, FMCSA
• What does a Leader Company Look Like? UPS Explains
  Katie Johnson | Director of Transportation at UPS
• Practical Tips: What you can do today to improve recruitment and retention
  Danielle Bansch, CTP | National Account Manager at TransForce
• Audience Q&A

Attending this session will help your business:

• Adapt your employer brand and position your business as a female forward organization.
• Successfully train and recruit female drivers with proven best practices and tactics.
• Succeed with ongoing talent retention.

You will learn:

• The systemic barriers and challenges women face in becoming and succeeding as professional truck drivers.
• How leader companies are adapting their strategies to alleviate these barriers.
• The recruitment tactics your business must adopt to attract female drivers.
• How to develop customized programs to better retain your female workforce.

Can't attend on June 6th?

Register anyway to obtain a copy of all materials covered and the most recent research from Women In Trucking (WIT) and TransForce on Female Driver Recruitment and Retention.